In my first post I've posted basic guidelines of social media marketing, and also about best social media marketing platform. you can take insightful ideas from those posts. Once again, for your help, I will write, how to setup best social media marketing plan for 2014.
This post tells how to create and apply effective social media marketing plan for both offline and online business.
Plan is nothing more than a path, smoother the path, luxuries the journey. when you become more clear on marketing goals or objectives, your plan will be as clear and easy too. So remember the basic point. Define clearer objectives. In addition, define target audience. I am repeatedly talking about cleared target audience, because, sometimes huge mass of followers or liker are not real customers. I hope, you know about this and will start reaching real potential customers for your business. Both online or offline.
Basic social media comes with metrics like, user engagement, total reach, people talking about your post, real liker, sharer, comment and so on. Get clear information from these metrics as feedback and modify your plan accordingly.
These are the basic point for making social media marketing. now technically following lists tell more clearly.
Social media marketing plan tips: Give additional discount let say one percent more to your Facebook liker, YouTube subscribers, Twitter followers.
social media marketing plan tips: Write your status, like your company's slogan.
Tips: For offline business, use Facebook ads because research shows that local business tends to reach maximum potential customers from Facebook ads.
And for online business, use Adword marketing option, because of low cost and great market penetration Adword seems more profitable.
If this is your first time to publish any ads on social media, I know this is both exciting and also sometime expensive, in the both term money and time. So additional tips: manage both time and money at once.
This post tells how to create and apply effective social media marketing plan for both offline and online business.
Plan is nothing more than a path, smoother the path, luxuries the journey. when you become more clear on marketing goals or objectives, your plan will be as clear and easy too. So remember the basic point. Define clearer objectives. In addition, define target audience. I am repeatedly talking about cleared target audience, because, sometimes huge mass of followers or liker are not real customers. I hope, you know about this and will start reaching real potential customers for your business. Both online or offline.
Basic social media comes with metrics like, user engagement, total reach, people talking about your post, real liker, sharer, comment and so on. Get clear information from these metrics as feedback and modify your plan accordingly.
These are the basic point for making social media marketing. now technically following lists tell more clearly.
List of best social marketing plan tips 2014
1. Share useful information but relevance to your core business
Sometime even posting four or five time a day on Facebook, tweeting on twitter, sharing photos on Instagram, uploading videos on YouTube, do not provide your desirable result. Your post might be informative for users and viewer, but as yourself, do they are relevance to your core business or closely related to your business. For example: if you are selling electronic goods, then post related to electronics. There are many way you can make your post interesting at the same time relevance to your business.2. Just not provide information also provide offer
who does not like offer and discount? So give some discounts for your followers, subscribers and liker. Treat them like they are special.Social media marketing plan tips: Give additional discount let say one percent more to your Facebook liker, YouTube subscribers, Twitter followers.
3. Give original content
Whether it is on Facebook status, or website content always give your original content.social media marketing plan tips: Write your status, like your company's slogan.
4. Follow the trend
Facebook is strongly focused on mobile platforms, Android, iOS, Windows Phone are increasingly penetrating electronics market. And also largest social media companies like Facebook.com, and also Google+ mainly targeting their marketing strategies on mobile devices.5. Do not ignore blogging
Remember, blogging power is always exist, whether era of social media or search engine. Prepare your blog, write powerful content for your target.Strategic social marketing plan:
6. Take paid-advertisement service from leading social media
Facebook provides paid ad option to reach mass number. More details can be found on how to section of Facebook or basic Facebook marketing tutorials. Choose whether Adwords (Google Advertisement service) or Facebook Sponsored works for your business.Tips: For offline business, use Facebook ads because research shows that local business tends to reach maximum potential customers from Facebook ads.
And for online business, use Adword marketing option, because of low cost and great market penetration Adword seems more profitable.
7. Budget plan
In business ROI (Return of Investment) is very important point to consider. So important point for your social media marketing plan, pre-plan your budget for social ads and be more discipline and do not let your budget go beyond your pre-planned.If this is your first time to publish any ads on social media, I know this is both exciting and also sometime expensive, in the both term money and time. So additional tips: manage both time and money at once.
No comments:
Post a Comment